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Page Not Profile
Submitted by Evan Roberts on December 15, 2010 Yes, this is another Facebook post. But hopefully this is a helpful one. See, as easy as it is to create a Facebook profile, there are several different ones and they do different things. Before the creation of Pages, most companies were represented on Facebook by groups created by their rabid fan base. Smaller companies tried to create this same engagement by making Facebook profiles and adding users as friends. Read moreLife At The Global Student Entrepreneur Awards Finals!
Submitted by Zach Ferres on November 22, 2010 This week I had the amazing opportunity to present BounceFire at the Global Student Entrepreneurship Awards (GSEA) competition, held in Kansas City, MO. It was ridiculous to say the least. I mean, here I am in a great hotel, in a great city, surrounded by some of the smartest business minds I’ve ever seen and most of them aren’t even out of school yet. Read moreThe Entrepreneurial Litmus Test: “You Make It, You Use It.”
Submitted by Evan Roberts on November 19, 2010 Many small business ventures are sprouting up as a result of this most recent recession. Americans are not the type to sit idle, hoping and praying someone comes around and hands them a job. We’re a proactive bunch, steadily looking forward for the next problem we can solve. The good thing is that this is helping our economy. The question is, “are we doing any good?” Read moreUnderstanding Google for better SEO
Submitted by Zach Ferres on November 3, 2010 Truly effective Internet marketing strategies have one thing in common. They create a clean path for users to solve their "pains." I’ll define pains as any problem a customer has that your product or service can ease. Each of the eight (SEO, SEM, SMO, SMS/Mobile, CRM, Email Marketing, Copy/Content, and Analytics) elements of Internet marketing is in place for that sole reason. To help users solve their pains quickly and easily. When the customer solves a pain, you create a conversion. Read moreWeekend Reading: comScore's 'Women on the Web'
Submitted by Evan on October 22, 2010 This week, I was able to delve into the wonderful whitepaper from comScore, “Women on the Web: How Women Are Shaping the Internet.” Included in this 30-page feast of data are morsels that could prove useful to any small business looking to target women effectively online, particularly in the social space. Among the many interesting stats that are addressed, one stood out above the rest for me. Read more- 1 of 2
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