Approach

We keep things simple.

Discover

Discover initiates the strategic process. We work with your team on the evaluation of your business that provides us with the information needed to craft an action plan for the project. We put together a plan – valued at over $1,000 – that lays out a detailed web strategy designed specifically around your needs and the objectives of your business. Your personalized go-to web strategy is sure to deliver value for your business online.

Build

After deciding on BounceFire, we coordinate a consultation to get the fire started. Build sparks the site development, where we shape the user experience: solidifying the brand and messaging, developing the web architecture, creating the visual aesthetic. The result is a functional, appealing website built using Drupal, an open source content management system that is flexible and easy to manage.

Deliver

Deliver ensures that the hosting hardware and software infrastructure is positioned for a successful launch. We develop a launch strategy to promote the site through blogging, press releases, e-mail newsletters or an integrated combination of tactics.  We train you and your team to manage updates to the site regularly, saving you both time and money in the long run.

Optimize

Optimize is what brings the site to the top of search engine results and drives relevant traffic from your target market. We put a comprehensive internet marketing strategy into action that includes search engine optimization (SEO), search engine marketing (SEM), social media optimization (SMO), and e-mail marketing to drive relevant traffic to the website. Once the strategy is active we use analytics tools to monitor site traffic, form submissions, and even phone calls originating from the website to create measurable results. We deliver a monthly comprehensive report and review it with you to find new opportunities to adapt the internet marketing strategy for maximum success.

Innovate

Innovate starts our strategic partnership with your company. We are not afraid of commitment and believe in long-term value-added partnerships that scale with your business growth. We pay attention to the latest technologies, design trends and marketing concepts. We are always looking for new opportunities to spur ingenuity.